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Business: Get started

Definitions and concepts

What are you researching?

Welcome to the UA Libraries' Business Research Guide! These resources are a great place to start for the following research topics:

  • Companies - from basic details to complex financial data on public, private, or non-profit organizations
  • Industries - for overviews, forecasts, trends, and competitive analysis on U.S. and international industries
  • Consumers and markets - survey data, statistics, and research on target market and consumer behavior trends
  • Demographics and economic data - population, labor, and socioeconomic statistics, plus local business patterns and economic reports

If this is your first time researching a business topic, check out our research strategy tutorials and database tutorials to learn the essentials.

We also have dedicated guides for:

Looking for general information on how to use library resources and services?

Not sure where to start or how your research fits into these domains? Reach out to Robin Vickery for help.

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