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What are you researching?

Welcome to the UA Libraries' Business Research Guide! Whether you are enrolled at Eller or another department on campus, these resources are a great place to start for the following research topics:

  • Companies - from basic information to complex data on public, private or non-profits.
  • Industries - data and reports on U.S. and international industries.
  • Consumers - target market demographics, attitudes, and behavior.
  • Demographics and economic data - population, labor, and socioeconomic statistics, plus local business patterns and economic reports

Looking for other business disciplines? We have dedicated guides for:

Not sure where to start or how your research fits into these domains? Reach out to Robin Vickery for help.

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