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Market and consumer behavior research

Demographic data and visualizations

Population Data & Visualizations (Maps, Tables, Charts)

These three interactive tools largely draw on data from the U.S. Bureau of Census. View this box for full Census data and surveys.

Labor, Employment Data

Consumer Behavior, Demographics, Expenditure

Advanced Consumer Research Tools (Dashboards, Survey Cross-tabs)

Population data (U.S.)

The U.S. Census Bureau is a great source for population, housing, economic, and geographic data. Quick Facts website can be a useful tool to get you started. Here's some of the data available:

Specific Surveys and Programs

QuickFacts and Local Data

QuickFacts offer statistics on population, age, gender, ethnicity, homeownership, education, income, retail sales, and more.

Help with Census Data





Demographics ebooks

Use Library Search to find more ebooks on demographics.