Skip to main content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.

RCSC 400 - Retail & Marketing Strategies

This course guide is designed for RCSC 400 students as a starting place for your library research.

Demographics Databases & Websites



Advanced tools

Demographics ebooks

Use the library search to find more ebooks on demographics.

Arizona Demographics

Census data

The U.S. Census Bureau is a great source for population, housing, economic, and geographic data. The Quick Facts page can get you started by searching by geographic area. Here's some of the data available:



QuickFacts offer statistics on population, age, gender, ethnicity, homeownership, education, income, retail sales, and more.

Pima County Public Library Business & Demographic Resources

See the Pima County Public Library's business directories and business statistics and demographics. Use these tools to research a specific company or to develop a list of potential competitors or customers.