To make your research and teaching activities better known
To increase the chance of publications getting cited
To permit correct attribution, names and affiliation
To make sure that a much as possible is counted in research assessments
To increase the chance of new contacts for research collaboration
To increase the chance of funding
To serve the larger society better
By broadcasting your article across various social media, you will increase its visibility/accessibility. Share graphs or other visual elements of yor research via twitter, for example - directing users to the article itself via DOI.
Get the Word Out
Get the word out via social media by describing the value of your work in any social media profiles. Also: use hashtags to get the attention of specific audiences (e.g., #NSF)
When tweeting and the like, engage audience in meaningful conversations
Make social engagement a habit; keep up to speed with your peers and stakeholders
Never post anything without pausing first
Sample articles: using social media to enhance impact
ResearchGate is a very large (originally German) researcher community linking researchers around research topics. You can choose which topics or researchers to follow. You can automatically populate your publications list, add items from reference management tools, or add items manually. You can even upload and share full text publications (e.g. last author versions that many publishers allow you to share).
Go to Researchgate, sign up and complete your profile, then add your publications by following the instructions. Then select the topics you wish to follow, if any.
All pre-pub full text publications uploaded to Researchgate profiles are indexed by Google Scholar – which can increase exposure of your published articles that lay behind pay walls.
Open Mendeley(login not required) and search an article or subject using the search link in the top bar. For each article, the number of Mendeley users that have added this paper to their Mendeley library ('readers') is shown underneath the information about the article. When you click on the article's title, more information on readership statistics is displayed.
If you create an account, you can use Meneley as a reference management system, as well as upload your articles to let the user community have access. In addition, you can join a social network group that is interested in your research topic, e.g., “Scholarly communication and the role of libraries and librarians” and share articles, questions and commentary amongst the group.
Some Non-Journal Places to Share Scholarly Content
Twitter can be used to share links and short messages with a large online community. Twitter is increasingly being used as a communication tool within research communities and as a tool to connect with potential collaborators at professional conferences and meetings.
Enhance the visibility of your publication with SEO
Academic Search Engine Optimization
Select strong keywords or phrases and synonyms to your article, using publisher guidelines if applicable
Write a punchy, short title (~7-8 words)
Include one or two keywords in the first 70 characters
Use keywords in main text and the headings
ABSTRACT: First Two Sentences / Use keywords 3-6 times; Place essential finding in first two sentences
Look at your article from three perspectives;
Context/ focus/ topic of study
Purpose/ target/ motivation of study
Study's research approach
Sharing your articles
# Any version can be shared for teaching or proposals
# Submitted version (not published version, because publisher hasn’t added value yet) can be shared via your personal website or institutional repository. You may also share via scholarly collaboration networks that have agreed to article sharing principles (Mendeley – yes; ResearchGate– no)
# Accepted manuscript (prior to publication):
• 12 -month embargo period before sharing is allowed
• Before embargo, can be shared within private, closed groups
• After embargo, can be shared w/ notice on 1st page, like: “This is the pre-peer reviewed version of the following article: [FULL CITE], which has been published in final form at [Link to article using the DOI]. This may be used for non -commercial purposes in accordance with [Publisher's] Conditions for Self-Archiving.”