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The University of Arizona

MKTG 572 - Marketing Research for Managers (Spring 2015)

Library resources to help you acquire, analyze, and interpret marketing research data.

SPSS resources

SPSS 21 is loaded on computers in the Main, Science-Engineering, and Fine Arts libraries.

SPSS LibGuide

Librarian Kathleen Carlson of the Health Sciences Library - Phoenix created this helpful guide with links to websites and tutorials.

UITS statistical consulting service

Need help or advice on statistical analysis? UA students can contact UITS's Research Computing Support Services.